Welcome to Frank & Earnest, a brand born from the shared vision of two friends, Frank and Ernie, whose journey in the fashion industry began with a simple yet powerful concept: honesty. For years, we worked side by side in the world of wholesale merchandise, learning the ropes, understanding the nuances of fashion, and dreaming about what we could do differently. Our dream? To launch a brand that embodies our core values of openness and directness, a reflection of our namesakes and our personal ethos.

Our journey wasn't just about creating another clothing line; it was about making a statement. We envisioned a world where fashion isn't just about looking good, but about being true - to oneself and to others. This vision led us to launch our own brand, a brand that stands for more than just clothes. Frank and Earnest is about a lifestyle, a way of being that encourages people to be confidently outspoken, to express themselves without the societal filters that often mute honesty and authenticity.

Our designs are inspired by the belief that being bold enough to say what you feel is not just liberating, but essential in a world cluttered with half-truths and pretenses. We want to champion a culture where directness paves the way to transparency and truth. Each piece in our collection is a nod to this philosophy, encouraging wearers to embrace their true selves and express their thoughts unapologetically.

At Frank and Earnest, we don’t compromise on quality. We understand that a message is only as strong as the medium that carries it. That's why we use only high-quality materials, ensuring that our apparel isn’t just about making a statement, but also about providing comfort, durability, and style. Our commitment to excellence extends to our embroidery and printing techniques, ensuring that every detail on our garments is as precise and straightforward as our brand's message.

We're more than just a brand. We're a movement towards a more direct, honest world. We invite you to join us on this journey, to be part of a community that values truth, to wear your honesty not just on your sleeve, but in every thread of your attire. Welcome to Frank and Earnest, where fashion meets candor.

- Frank & Ernest